Operational efficiency in pharmacies: how to improve it without losing accuracy
The operational efficiency in pharmacies is built in the gondola according to the availability of the products and the correct execution of the shelves. Many times, the mismatches are not in the strategy, but in the details that go unnoticed in the execution.
The current dynamics of the pharmaceutical channel demand precision, without sacrificing agility. The pressure for results can coexist with the challenge of keeping what is planned aligned with what happens at the point of sale.
It is essential to develop a precise operation to avoid losses and sustain customer satisfaction. The image recognition software of Ailet offers solutions that allow to perform shelf audit, control the execution of shelf, monitor prices and generate perfect store strategies. Find out how to improve execution at pharmacy points.
What does it really mean to be efficient in the pharmaceutical environment?
Talking about operational efficiency in pharmacies implies understanding how daily processes are articulated with business objectives. What matters is that each action contributes to the overall performance.
When we talk about being efficient in the pharmaceutical environment in the context of Ailet solutions, we mean:
- Guarantee the perfect execution at the point of sale, verifying in real time the compliance of the planogram, the availability on the shelf and the visibility of the products.
- Improve operational processes, reducing the need for manual audits and enabling fast, data-driven decisions thanks to AI-powered image recognition.
- Optimize the performance of field teams, focusing their efforts where it is really needed to ensure the presence of appropriate products and prices.
Efficiency is not just speed: it is availability, accuracy and compliance
A pharmacy can operate fast and still miss a lot of opportunities. It especially happens when the products are not available to users or if the exhibition does not respect the agreements agreed with the suppliers.
Visual tracking of gondolas replaces manual reports with direct evidence.
Operational efficiency is measured by evaluating that the implementation at the point of sale reflects what was agreed in the back office. This requires that what happens at the point of sale is verifiable, visible and actionable, without relying on manual estimates.
With solutions like Ailet's, efficiency becomes a competitive advantage: automation of gondola monitoring, real-time break detection, verification of promotional compliance and price control in the field. All this allows laboratories and pharmaceutical chains to make agile, data-driven decisions to protect their profitability and ensure the best consumer experience.
Common challenges that prevent a smooth operation in pharmacies
The lack of immediate visibility on the actual execution is one of the main challenges. This weakens the ability to respond to errors in product placement or poorly applied promotions.
Another frequent challenge is the disconnect between planning and execution. Although clear goals are defined, many times there are no tools to contrast them with what actually happens at the point of sale.
Inconsistent execution of planograms and promotions
The exhibition guidelines are often not respected, which affects the presence and visual impact of the products.
Difficulty to monitor competitor prices
Without accurate and frequent data, it is difficult to make agile decisions regarding price adjustments or promotions.
Ailet offers technological solutions specifically designed to face these challenges, helping trade and sales teams to monitor in-store execution, optimize their field coverage and make decisions based on concrete data. From digital planogram audits to competitor price monitoring, our tools allow you to improve efficiency and maximize the return on investment at every point of sale.
How to achieve operational efficiency without compromising the patient experience
Looking for operational efficiency in pharmacies implies implementing automation tools that allow an efficient in-store audit to be carried out. The focus is on coordinating multiple processes in a synchronized way, without neglecting what happens to the patient at each visit.
An efficient management needs visibility on the point of sale and the ability to act in real time. This means intervening in every detail and having tools to control the commercial execution.
Click here to watch the video and find out how our solutions can increase operational efficiency and improve the customer experience at the point of sale.
- 95% of recognition
in the individual SKU - More than 20 control panels
personalized
reduction of time
out of call
tracked pharmacies
Automates in-store data collection
Manual monitoring limits the scope of any improvement. Collecting data automatically through planogram images allows information to flow from the store to the system without relying on subjective observations.
Automates in-store data collection through accurate and real-time gondola audits, optimizing visibility and control of execution at the point of sale.
Every time a photo of the shelf is taken with the Ailet app, an AI-based automatic reading process is activated. In seconds, the sales force has valuable information about what is happening on the spot, without the need for manual verification.
Collecting data from the point of sale improves analysis without relying on estimates.
That level of detail shortens the distance between diagnosis and action. This frees up operational time for what human judgment does need: decision-making and interaction with the patient.
Use detailed data to make more strategic decisions
A pharmacy that knows its execution in real time, does not need to wait for weekly reports to act. With the data available at the moment, the decision-making becomes more agile.
For example, quickly detecting a stock outage of a sensitive product on the shelves allows you to adjust the replenishment before it becomes a customer loss or a complaint. The same applies to poorly executed promotions.
In addition, detailed and historical data make it possible to detect patterns that are not visible to the naked eye. The integrated BI tools offered by Ailet, process the data and allow strategic decisions to be made.
Efficiently manage your categories with AI images
Category management should no longer rely solely on agreements between manufacturers and retailers: thanks to computer vision, you can now base your decisions on real data captured directly at the point of sale.
Artificial intelligence transforms each image into a source of actionable information: availability, prices, participation on the shelf, and compliance with the planogram. This way, you can detect deviations, improvement opportunities and optimize the assortment without the need for manual revisions. This turns the category into a dynamic system, capable of adjusting to the real behaviors of consumers in store. Instead of operating with static structures, you can make decisions that align with what the shopper actually sees, chooses and buys.
With just a few photos at the point of sale, you get fast and actionable results that allow you to make assertive decisions based on the reality of the store.
Improve your customers' experience with Ailet
A pharmacy that seeks to maintain good service levels needs to align its daily operation with what the customer sees, finds and buys. Operational efficiency is the axis to ensure that consistency.
The goal is to connect what happens on the shelf with business decisions. Ailet structures that connection with tools that facilitate precise execution in store, without losing sight of the impact on the patient experience.
Ensures the perfect execution of the planogram in retail pharmacy on every shelf
That the customer finds what he is looking for in the place he expects is not a coincidence. It depends on a rigorous execution of the planogram, which is often weakened in daily practice.
It guarantees the perfect execution of the planogram in retail pharmacies, ensuring that each shelf is organized according to the defined standards. This not only optimizes visibility and access to products, but also improves the customer's shopping experience, facilitates the fulfillment of business strategies and maximizes sales opportunities at each point of sale.
Ailet uses AI-powered image recognition to relay each category in real time for comparison with the planogram. In addition, it validates compliance with commercial guidelines without depending on the subjective criteria of a collaborator.
In addition, the use of AI facilitates agile and evidence-based monitoring. With this visibility, pharmacies not only adjust errors, they also maintain the product availability without the need for extensive audits.
Control prices and promotions to comply with your commercial policy
Every deviation in prices or promotions generates losses in the buyer's experience and also in the profitability of the business. Ailet integrates the tracking of these aspects as part of its capture system.
The verification is automatic. The competitor price monitoring toolallows companies to continuously track the pricing strategies of their competitors. This includes the identification of promotional trends, discounts and seasonal price adjustments.
By adopting advanced price monitoring solutions, companies can improve their pricing strategies, maximize revenue and stay ahead in the market.
Identify gaps and opportunities before the competition
In a point of sale, reacting quickly can make a concrete difference. Ailet allows you to see beyond the obvious with reports generated directly from images taken in store.
These visualizations clearly show which categories are below the expected. In addition, where there are uncapitalized opportunities or what adjustments can improve the overall performance of the premises.
The use of AI improves decision making because it is based on indicators built from the real store. Thus, the operational efficiency is consolidated as a result of a work that is supported by verifiable and easy to interpret data.
Conclusion
The operational efficiency in pharmacies is not built on a single level of the business. It is consolidated when everyday processes leave less room for interpretation and more room to react with real data.
Detecting deviations, adjusting categories or revising prices should not be a pending task by the end of the day. Technology makes it possible to observe what is at stake by decreasing the operational load.
Ailet makes this process more agile, visible and consistent. Its image recognition-based technology helps connect execution with commercial agreements. Learn more about your proposal for pharmacies contact us!
You may also be interested in:
Contact us
