Intelligence in the management of business processes, data capture, its registration, analysis, assembly of segments with a particular commercial offer, its implementation, its continuous control and monitoring, and the obtaining of learning, generate a virtuous circle that correctly implemented, empowers the organization and generates a true and lasting competitive advantage. Execution is no longer an improvised matter without clear officials.

We understand that Executing and mastering the entire associated process is crucial. Execution now becomes a crucial skill for management. The point of sale is the daily battle place where the buyer decides his choice, and in that choice the products win and lose. The sum of the victories will be what determines the result of the company.