SHARE OF SHELF (SOS)
Achieve operational efficiency and customers satisfaction through auto-detection of SOS, transparency of IR analytics, employee motivation.
Fast and effective auto-detection of SOS for a shelf.

KEY ISSUES

LOOKING INTO COMPETITORS

Competitor share of shelf can show you which verticals and which retailers they’re most invested in.

OPTIMISE
CATAGORIES

Use SOS to determine what categories are most important and optimize your assortment and distribution strategy accordingly.

MARKET
INSIGHT
Tracking this historical data will help to indicate competitive threats and help you address them early on.

old phrase goes, you have to

“be there or be square”

HOW THE SOLUTION WORKS

Transform your shelf operations with the power of our AI solutions.

01
Displaying a detailed report on each KPI
02
Automatic calculation and displaying the results by KPI
03
04
Control work done. Aggregated reports across all stores produced
Allocating the SKU’s accordingly to market share

KEY SYSTEM CHARACTERISTICS

HIGH ACCURACY

Automatic online detection of category boundaries (SKU level, brand, category).

CONFIGURATION

Configurable definition levels (category, sub-category, segment of products).

FLEXIBILITY

Flexible calculation settings (sales locations, brands, producers, SKU categories; centimeters, facings).

ACCOUNTING
Flexible calculation setting. Ability to calculate in cm and in faces, as well as ability to calculate by groups of goods (columns) and by faces.
CUSTOMISATION
Ability to create several metrics for shelf share per visit. For example, according to their products and competitors' products or depending on the category.
BI ANALYTICS
BI dashboard for SOS - summary analytics in any aspect. Flexible reporting and data uploading system.

PROBLEM AND IMPACT

NO TRACKING

Complexity of evaluation of the minimal quantity of goods on shelf to achieve the maximum sales efficiency

WEAK CONTROL

No information on categories size in retail stores and on the actual occupied share

MISSING INFORMATION

No data on violation of trading conditions by retailers. No information on competitors activity in store units.

SALES

Sales growth due to the achievement of matching the shelf space share to brand sales.

EFFICIENCY

ROI increase

by redistributing brand

or SKU display.

SATISFACTION
Improved customers satisfaction through purchase of desired products.