Sergei Baramzin
CEO, Ailet
Kicked things off with a look at where global retail is heading, sharing key industry trends and how image recognition is solving long-standing store execution challenges.
Ailet Event in Mexico
AI, innovation and an interactive BBQ
How Ailet brought Mexico City’s CPG and retail leaders together to talk about what’s next for physical retail and how artificial intelligence is changing the game in store aisles.
AI in action
The latest AI and image recognition applied to in-store execution: from a shelf photo to decisions in minutes.
Qualified networking
An evening among peers facing similar challenges in trade marketing, sales and field execution.
Real cases
Practical examples of how AI is transforming point-of-sale execution in Mexico and Latin America.
Bringing together tech, trade marketing, and great food, Ailet hosted an exclusive gathering in Mexico City on October 15, 2026.
The event connected leaders across consumer packaged goods (CPG), retail chains, and in-store operations to talk about what’s next for physical retail, and how artificial intelligence is changing the game in store aisles.
Who opened the conversation
From global trends to local results in Mexico.
Evgeny Mataev
CCO, Ailet
Took attendees behind the scenes of Ailet’s technology, demonstrating how CPG brands worldwide are turning raw shelf data into faster decisions and higher margins.
Fernanda Torres
BDM LATAM, Ailet
Brought the focus home to Mexico, sharing how local brands are already using Ailet’s AI tools to keep shelves stocked and planograms compliant.
Live proof of concept
A key highlight of the event was a live proof of concept and interactive product recognition demo, where Ailet executives demonstrated in real time how the platform analyzes shelf images in seconds.
Instantly analyzes shelf imagesOne photo is enough for the platform to read the entire shelf.
Identifies every SKU on the shelfPresence, availability and position for each product, with high accuracy.
Detects out-of-stock itemsGaps are flagged so the field team can correct them during the visit.
Measures planogram complianceThe shelf is compared against the planned layout in seconds.
From business suits to aprons
To wrap up the day, attendees traded business suits for aprons in an interactive Mexican BBQ cooking experience. Guests worked together at the grill before diving into open conversations over dinner.
The best ideas often come from stepping out of the boardroom and into a shared experience.
The evening in photos
Talks, demos and the BBQ experience in Mexico City.
What was on the agenda
The topics discussed during the evening.
Topic 1
AI product recognition
From a shelf photo to a decision, in minutes.
One shelf photo becomes actionable data, with no manual counting.
Topic 2
Price monitoring at the point of sale
Track prices and promotions right in store.
Regular and promo prices, own and competitors, to protect margin.
Topic 3
Success stories
Real results from industries already using Ailet.
How CPG brands raised availability, share of shelf and sales.
Missed the event? Let’s continue the conversation
Book a time with our team and see how Ailet’s AI-powered retail execution platform turns shelf data into revenue.
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